AESTHETIC
adjective
relating to the enjoyment or study of beauty
CLIENT
noun
a customer or someone who receives services, esp. from a lawyer or other person who gives advice
COMPETITOR
noun
a person, team, or company that is competing against others
CONTAINER
noun
1) a hollow object, such as a box or a bottle, that can be used for holding something, especially to carry or store it
2) a very large metal box used for transporting goods
3) the fact of something, especially a colour, having the quality of being dark and strong
2) a very large metal box used for transporting goods
3) the fact of something, especially a colour, having the quality of being dark and strong
CONTEMPORARY
adjective
existing or happening now
CONVEY
verb
1) to express a thought, feeling, or idea so that it is understood by other people
2) to take or carry someone or something to a particular place
2) to take or carry someone or something to a particular place
DIFFERENTIATE
verb
to show or find the difference between things that are compared
DIGITAL
adjective
1) recording or storing information as series of the numbers 1 and 0, to show that a signal is present or absent
2) using or relating to digital signals and computer technology
3) showing information in the form of an electronic image
2) using or relating to digital signals and computer technology
3) showing information in the form of an electronic image
DISTINCT
adjective
adjective 1) clearly noticeable; that certainly exists
2) clearly separate and different (from something else)
2) clearly separate and different (from something else)
DISTINCTIVE
adjective
adjective marking something as clearly different from others
DISTRIBUTION
noun
1) the process of giving things out to several people, or spreading or supplying something
2) the way in which people or things are spread out in a place
2) the way in which people or things are spread out in a place
EDIT
verb
1) to make changes to a text or film, deciding what will be removed and what will be kept in, in order to prepare it for being printed or shown
2) to be in charge of the reports in a newspaper or magazine, etc.
2) to be in charge of the reports in a newspaper or magazine, etc.
noun
1) an act of making changes to a text or film, deciding what will be removed and what will be kept in, in order to prepare it for being printed or shown
2) a range of clothes or other goods that has been chosen for a particular purpose, or to be worn or used at a particular time
2) a range of clothes or other goods that has been chosen for a particular purpose, or to be worn or used at a particular time
ELEGANCE
noun
the quality of being graceful and stylish in appearance or manner
ELEGANT
adjective
graceful and attractive in appearance or behaviour
ETHIC
noun
1) system of accepted beliefs that control behaviour, especially such a system based on morals
2) the study of what is morally right and what is not
2) the study of what is morally right and what is not
FEMININE
adjective
having characteristics that are traditionally thought to be typical of or suitable for a woman
FLEXIBLE
adjective
1) able to change or be changed easily according to the situation
2) able to bend or to be bent easily without breaking
2) able to bend or to be bent easily without breaking
FOIL
noun
a very thin sheet of metal, especially used to wrap food in to keep it fresh
FOLD
verb
1) to bend something, especially paper or cloth, so that one part of it lies on the other part, or to be able to be bent in this way
2) to wrap
2) to wrap
FORMAT
noun
1) a pattern, plan, or arrangement
2) the way in which information is arranged and stored on a computer
2) the way in which information is arranged and stored on a computer
verb
1) to organize or arrange text, especially on a computer, according to a chosen pattern
2) to prepare a computer disk for use with a particular type of computer
2) to prepare a computer disk for use with a particular type of computer
GOODS
noun
items for sale, or possessions that can be moved
GRAPHIC
noun
1) relating to the use of graphs to show information
2) skilled at using drawings and pictures, especially in the production of books, magazines, software
3) using drawings and pictures rather than text
4) giving a very strong and clear idea of something
5) a drawing or picture that shows information
2) skilled at using drawings and pictures, especially in the production of books, magazines, software
3) using drawings and pictures rather than text
4) giving a very strong and clear idea of something
5) a drawing or picture that shows information
noun
1) a graphic can also be printing shown on television that gives additional information
2) a drawing or picture that shows information
2) a drawing or picture that shows information
GRAPHIC
adjective
1) related to drawing or printing
2) having to do with drawing or images
3) skilled at using drawings and pictures, especially in the production of books, magazines, software, etc.
4) using drawings and pictures rather than text
5) giving a very strong and clear idea of something
2) having to do with drawing or images
3) skilled at using drawings and pictures, especially in the production of books, magazines, software, etc.
4) using drawings and pictures rather than text
5) giving a very strong and clear idea of something
ILLUSTRATION
noun
1) a picture in a book, magazine, etc. or the process of illustrating something
2) an example that explains or proves something
2) an example that explains or proves something
IMAGERY
noun
the use of words or pictures in books, films, paintings, etc. to describe ideas or situations
INNOVATIVE
adjective
using new methods or ideas
INSPIRATION
noun
1) someone or something that gives you ideas for doing something
2) a sudden good idea
3) someone that people admire and want to be like
2) a sudden good idea
3) someone that people admire and want to be like
INSPIRED
adjective
excellent, or resulting from inspiration
LAYOUT
noun
1) the way that something is designed or arranged
2) a page of text and pictures
2) a page of text and pictures
LOGO
noun
1) a design or symbol used by a company to advertise its products
2) a small picture or design that a company or organization uses as its symbol
3) a design or symbol displayed on a company’s products, vehicles, signs, etc. that expresses the company’s character and purpose and makes it easy for customers to recognize and remember the company
2) a small picture or design that a company or organization uses as its symbol
3) a design or symbol displayed on a company’s products, vehicles, signs, etc. that expresses the company’s character and purpose and makes it easy for customers to recognize and remember the company
LUXURY
noun
1) great comfort, especially as provided by expensive and beautiful things
2) something expensive that is pleasant to have but is not necessary
3) something that gives you a lot of pleasure but cannot be done often
2) something expensive that is pleasant to have but is not necessary
3) something that gives you a lot of pleasure but cannot be done often
MODERNISM
noun
1) modern thinking or methods
2) the ideas and methods of modern art, especially from the 1920s until now
2) the ideas and methods of modern art, especially from the 1920s until now
MODERNIST
adjective
relating to or a member of the modern art movement
MODERNITY
noun
the condition of being modern
PARTISAN
adjective
strongly supporting a person, principle, or political party, often without considering or judging the matter very carefully
PATENT
adjective
obvious
noun
the legal right to be the only person or company to make or sell a product for a particular number of years, or a document that gives you this right
PATENT
verb
to get the legal right to be the only person or company to make or sell a product for a particular number of years
PERCEPTION
noun
a belief or opinion, often held by many people and based on how things seem
PHILOSOPHY
noun
1) the use of reason in understanding such things as the nature of the real world and existence, the use and limits of knowledge, and the principles of moral judgment
2) a group of theories and ideas related to the understanding of a particular subject
3) a particular system of beliefs, values, and principles
4) the way that someone thinks about life and deals with it
2) a group of theories and ideas related to the understanding of a particular subject
3) a particular system of beliefs, values, and principles
4) the way that someone thinks about life and deals with it
PHOTOGRAPHY
noun
1) the activity or job of taking photographs or filming
2) the skill or activity of taking or processing photographs
2) the skill or activity of taking or processing photographs
PRODUCT
noun
something that is made to be sold, usually something that is produced by an industrial process or, less commonly, something that is grown or obtained through farming
PROPRIETARY
adjective
relating to owning something, or relating to or like an owner
QUANTITY
noun
the amount or number of something, especially that can be measured
RAPID
adjective
fast or sudden
RECYCLABLE
adjective
able to be recycled
RECYCLE
verb
1) to sort and collect rubbish in order to treat it and produce useful materials that can be used again
2) to use something again for a different purpose
3) to collect and treat used objects and materials that are ready to be thrown out in order to produce materials that can be used again
2) to use something again for a different purpose
3) to collect and treat used objects and materials that are ready to be thrown out in order to produce materials that can be used again
RETAIL
noun
the activity of selling goods to the public, usually in shops
verb
to sell goods to the public in shops, on the internet, etc.
RETAIL
adjective
connected with the activity of selling goods to the public, rather than selling to stores, etc.
adverb
sold in shops, on the internet, etc.
SCHEMA
noun
a drawing that represents an idea or theory and makes it easier to understand
SECONDARY
adjective
less important than related things
SENSITIVE
adjective
1) easily upset by the things people say or do, or causing people to be upset, embarrassed, or angry
2) having or showing awareness and understanding, esp. of other people’s feelings and needs
2) having or showing awareness and understanding, esp. of other people’s feelings and needs
SHELF
noun
a long, flat board fixed horizontally, usually against a wall or inside a cupboard so that objects can be stored on it
SIMPLICITY
noun
1) the fact that something is easy to understand or do
2) the fact that something is ordinary, traditional, or natural, and not complicated
2) the fact that something is ordinary, traditional, or natural, and not complicated
SOLID
adjective
1) hard or firm, keeping a clear shape
2) completely hard or firm all through an object, or without any spaces or holes
2) completely hard or firm all through an object, or without any spaces or holes
STEEL
noun
a strong metal that is made by processing iron to remove some of the carbon
verb
to prepare yourself to be able to do something unpleasant or difficult
STORAGE
noun
1) the act of putting things in a special place for use in the future, or the place where you put things
2) the place where you put things
2) the place where you put things
STRATEGIC
noun
a detailed plan for achieving success in situations such as war, politics, business, industry, or sport, or the skill of planning for such situations
SUCCESSFUL
adjective
1) achieving the results wanted or hoped for
2) having achieved a lot, become popular, and/or made a lot of money
2) having achieved a lot, become popular, and/or made a lot of money
SYMBOL
noun
1) a sign, shape, or object that is used to represent something else
2) something that is used to represent a quality or idea
3) a number, letter, or sign used in mathematics, music, science, etc.
2) something that is used to represent a quality or idea
3) a number, letter, or sign used in mathematics, music, science, etc.
TYPICALLY
adverb
1) in a way that shows all the characteristics that you would expect from the stated person, thing, or group
2) used when you are giving an average or usual example of a particular thing
2) used when you are giving an average or usual example of a particular thing
TYPOGRAPHICAL
adjective
relating to typography
TYPOGRAPHY
noun
the design of the writing in a piece of printing or on a computer screen
ULTIMATELY
adverb
1) finally, after a series of things have happened
2) used to emphasize the most important fact in a situation
2) used to emphasize the most important fact in a situation
UNITE
verb
to join together as a group, or to make people join together as a group; to combine
VERTICAL
adjective
standing or pointing straight up or at an angle of 90° to a horizontal surface or line
VISUAL
noun
something such as a picture, photograph, or piece of film used to give a particular effect or to explain something
adjective
relating to seeing
VISUALLY
adverb
relating to seeing or appearance
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