VISUAL COMMUNICATION DESIGNS

ABSTRACT
adjective

 
1) used to refer to a type of painting, drawing, or sculpture that uses shapes, lines, and colour in a way that does not try to represent the appearance of people or things
2) existing as an idea, feeling, or quality, not as a material object

noun

 
1) a painting that uses shapes, lines, and colour in a way that does not try to represent the appearance of people or things
2) a short form of a speech, article, book, etc., giving only the most important facts or ideas

AESTHETIC
adjective

 
relating to the enjoyment or study of beauty

ALBUM
noun

 
1) a collection of several pieces of music, made available as a single item on a CD, the internet, etc.
2) a book with plain pages, used for collecting together and protecting stamps, photographs, etc.

ANIMATION
noun

 
moving images created from drawings, models, etc. that are photographed or created by a computer

ANNIVERSARY
noun

 
the day on which an important event happened in a previous year

ARCHITECT
noun

 
1) a person whose job is to design new buildings and make certain that they are built correctly
2) a person responsible for achieving a particular plan or aim

ARCHITECTURAL
adjective

 
relating to the design of buildings

ARCHITECTURE
noun

 
1) the art and science of designing and making buildings, or the style of a building
2) the style in which buildings are made

ARTISTIC
adjective

 
1) relating to art
2) able to create or enjoy art
3) skilfully and attractively made

AUTHENTIC
adjective

 
real, true

AWARENESS
adjective

 
1) knowing that something exists, or having knowledge or experience of a particular thing
2) having special interest in or experience of something and so knowing what is happening in that subject at the present time

BRAND
noun

 
a type of product made by a particular company

BROCHURE
noun

 
a type of small magazine that contains pictures and information on a product or a company

CATALOGUE
noun

 
1) a book with a list of all the goods that you can buy from a shop
2) a list of all the books, paintings, etc. that exist in a place

CHARACTERISE
verb

 
to describe something by stating its main qualities

CHARM
noun

 
a quality that makes you like or feel attracted to someone or something

CLIENT
noun

 
a customer or someone who receives services, esp. from a lawyer or other person who gives advice

COLOURFUL
adjective

 
having bright colours or a lot of different colours: a colourful painting, colourful costumes

COMPANY
noun

 
an organization that sells goods or services in order to make money

COMPLEMENT
verb

 
to make something else seem better or more attractive when combining with it

COMPOSE
verb

 
1) 1) to produce music, poetry, or formal writing
2) to be formed from various things
3) to be the parts that something is made of
4) to form or make up something

COMPOSED
adjective

 
calm and in control of your emotions

COMPRISE
verb

 
1) to have things or people as parts or members; to consist of
2) to be the parts or members of something; to make up something

CONCRETE
adjective

 
1) based on sure facts or existing things rather than guesses or theories
2) clear and certain, or real and existing in a form that can be seen or felt

noun

 
a very hard building material made by mixing together cement, sand, small stones, and water

CONCRETE
verb

 
to cover something in concrete

CONTAINER
noun

 
1) a hollow object, such as a box or a bottle, that can be used for holding something, especially to carry or store it
2) a very large metal box used for transporting goods
3) the fact of something, especially a colour, having the quality of being dark and strong

CONTEMPORARY
adjective

 
existing or happening now

CONVEY
verb

 
1) to express a thought, feeling, or idea so that it is understood by other people
2) to take or carry someone or something to a particular place

CRAFTSMANSHIP
noun

 
skill at making things

DECORATIVE
adjective

 
made to look attractive

DIGITAL
adjective

 
1) recording or storing information as series of the numbers 1 and 0, to show that a signal is present or absent
2) using or relating to digital signals and computer technology
3) showing information in the form of an electronic image

DISTINCT
adjective

 
adjective 1) clearly noticeable; that certainly exists
2) clearly separate and different (from something else)

DISTINCTIVE
adjective

 
adjective marking something as clearly different from others

DYNAMIC
adjective

 
1) having a lot of ideas, energy, and enthusiasm
2) always changing and developing

noun

 
the forces that control the relationships people or things have with each other and how those relationships can change

EDIT
verb

 
1) to make changes to a text or film, deciding what will be removed and what will be kept in, in order to prepare it for being printed or shown
2) to be in charge of the reports in a newspaper or magazine, etc.

noun

 
1) an act of making changes to a text or film, deciding what will be removed and what will be kept in, in order to prepare it for being printed or shown
2) a range of clothes or other goods that has been chosen for a particular purpose, or to be worn or used at a particular time

ELABORATE
adjective

 
containing a lot of careful detail or many detailed parts

ELEGANCE
noun

 
the quality of being graceful and stylish in appearance or manner

ELEGANT
adjective

 
graceful and attractive in appearance or behaviour

ESSENCE
noun

 
the basic or most important idea or quality of something

EVOLVE
verb

 
to develop gradually, or to cause something or someone to develop gradually

FASCINATE
verb

 
to interest someone a lot

FESTIVAL
noun

 
1) a special day or period, usually in memory of a religious event, with its own social activities, food, or ceremonies
2) an organized set of special events, such as musical performances

FLEXIBLE
adjective

 
1) able to change or be changed easily according to the situation
2) able to bend or to be bent easily without breaking

FORMAT
noun

 
1) a pattern, plan, or arrangement
2) the way in which information is arranged and stored on a computer

verb

 
1) to organize or arrange text, especially on a computer, according to a chosen pattern
2) to prepare a computer disk for use with a particular type of computer

FOUND
verb

 
1) to bring something into existence
2) to start a new business, organization

GRAPHIC
noun

 
1) a graphic can also be printing shown on television that gives additional information
2) a drawing or picture that shows information

adjective

 
1) related to drawing or printing
2) having to do with drawing or images
3) skilled at using drawings and pictures, especially in the production of books, magazines, software, etc.
4) using drawings and pictures rather than text
5) giving a very strong and clear idea of something

ILLUSTRATION
noun

 
1) a picture in a book, magazine, etc. or the process of illustrating something
2) an example that explains or proves something

IMAGERY
noun

 
the use of words or pictures in books, films, paintings, etc. to describe ideas or situations

IMPRESSIVE
adjective

 
causing someone to feel admiration or respect

INNOVATIVE
adjective

 
using new methods or ideas

INSPIRATION
noun

 
1) someone or something that gives you ideas for doing something
2) a sudden good idea
3) someone that people admire and want to be like

INSPIRED
adjective

 
excellent, or resulting from inspiration

INSPIRING
adjective

 
encouraging, or making you feel you want to do something

INSPIRE
verb

 
1) to make someone feel that they want to do something and can do it
2) to make someone have a particular strong feeling or reaction
3) to give someone an idea for a book, film, product, etc.
4) to fill someone with confidence and desire to do something

INSTALLATION
noun

 
an occasion when equipment, furniture, or a computer program is put into position or made ready to use

INSTITUTE
noun

 
an organization where people do a particular type of scientific, educational, or social work, or the buildings that it uses

INTERFACE
noun

 
1) a connection between two pieces of electronic equipment, or between a person and a computer
2) a situation, way, or place where two things come together and affect each other

INTERIOR
noun

 
the inside part of something

adjective

 
1) inner; on or from the inside
2) inside

INTUITION
noun

 
an ability to understand or know something immediately based on your feelings rather than facts

INTUITIVE
adjective

 
1) based on feelings rather than facts or proof
2) able to know or understand something because of feelings rather than facts or proof

LAYOUT
noun

 
1) the way that something is designed or arranged
2) a page of text and pictures

LIFESTYLE
noun

 
someone’s way of living

LOGO
noun

 
1) a design or symbol used by a company to advertise its products
2) a small picture or design that a company or organization uses as its symbol
3) a design or symbol displayed on a company’s products, vehicles, signs, etc. that expresses the company’s character and purpose and makes it easy for customers to recognize and remember the company

LUXURY
noun

 
1) great comfort, especially as provided by expensive and beautiful things
2) something expensive that is pleasant to have but is not necessary
3) something that gives you a lot of pleasure but cannot be done often

MEDIA
noun

 
newspapers, magazines, radio, television, and the internet considered as a group

MINIMALIST
adjective

 
art, architecture, theatre & film belonging or relating to a style in art, design, and theatre that uses the smallest range of materials and colours possible, and only very simple shapes or forms

MOTIF
noun

 
a pattern or design

MOTTO
noun

 
a short sentence or phrase that expresses a belief or purpose

NUMEROUS
adjective

 
many

OUTSTANDING
adjective

 
clearly very much better than what is usual

OVERVIEW
noun

 
a short description of something that provides general information about it, but no details

PERSUADE
verb

 
to make someone do or believe something by giving them a good reason to do it or by talking to that person and making them believe it

PERSUASIVE
adjective

 
making you want to do or believe a particular thing

PHILOSOPHY
noun

 
1) the use of reason in understanding such things as the nature of the real world and existence, the use and limits of knowledge, and the principles of moral judgment
2) a group of theories and ideas related to the understanding of a particular subject
3) a particular system of beliefs, values, and principles
4) the way that someone thinks about life and deals with it

PHOTOGRAPHY
noun

 
1) the activity or job of taking photographs or filming
2) the skill or activity of taking or processing photographs

PHOTOGRAPHER
noun

 
a person who takes photographs, either as a job or hobby

PHOTOGRAPHIC
adjective

 
relating to, used for, or produced by photography

PLATFORM
noun

 
1) a flat raised area or structure
2) a long, flat raised structure at a railway station, where people get on and off trains
3) the raised part of the floor in a large room, from which you make a speech or give a musical performance

PLAYFUL
adjective

 
funny and not serious

PORTRAIT
noun

 
1) a painting, photograph, drawing, etc. of a person or, less commonly, of a group of people
2) a film or book that is a portrait of something describes or represents that thing in a detailed way

POSTER
noun

 
a large printed picture, photograph, or notice that you stick or pin to a wall or board, usually for decoration or to advertise something

PREMIUM
noun, adjective

 
1) an amount that is more than usual
2) something that is of higher than usual quality

adjective

 
1) of higher than usual quality or value
2) very high, or higher than usual

PROMOTIONAL
adjective

 
intended to advertise something

PROMPT
verb

 
1) to make something happen
2) to make someone decide to say or do something

adjective

 
done quickly and without delay, or (of a person) acting quickly or arriving at the arranged time

PROMPT
noun

 
a sign from the computer that shows it is ready to receive your instructions

PUBLICATION
noun

 
1) the act of making information or stories available to people in a printed or electronic form
2) a book, magazine, newspaper, or document in which information or stories are published

PUBLISH
verb

 
to make information available to people, especially in a book, magazine, or newspaper, or to produce and sell a book, magazine, or newspaper

RECOGNITION
noun

 
1) the fact of knowing someone or something because you have seen or heard him or her or experienced it before
2) agreement that something is true or legal

REFINE
verb

 
1) to make something pure or improve something, especially by removing unwanted material
2) to improve an idea, method, system, etc. by making small changes

REFRESHING
adjective

 
making you feel less hot or tired

REMINISCENT
adjective

 
making you remember a particular person, event, or thing

SCHEMA
noun

 
a drawing that represents an idea or theory and makes it easier to understand

SOPHISTICATED
adjective

 
1) having a good understanding of the way people behave and/or a good knowledge of culture and fashion
2) intelligent or made in a complicated way and therefore able to do complicated tasks

SPECIALLY
adverb

 
extremely or in particular

STRATEGIC
noun

 
a detailed plan for achieving success in situations such as war, politics, business, industry, or sport, or the skill of planning for such situations

SUBTLE
adjective

 
1) not loud, bright, noticeable, or obvious in any way
2) small but important

SYMBOL
noun

 
1) a sign, shape, or object that is used to represent something else
2) something that is used to represent a quality or idea
3) a number, letter, or sign used in mathematics, music, science, etc.

SYMBOLISE
verb

 
to represent something

TRANSPARENT
adjective

 
allowing light through so that objects can be clearly seen through it

TYPEFACE
noun

 
letters and numbers in a particular design, used in printing or on a computer screen

TYPOGRAPHY
noun

 
the design of the writing in a piece of printing or on a computer screen

VISUAL
noun

 
something such as a picture, photograph, or piece of film used to give a particular effect or to explain something

adjective

 
relating to seeing

VISUALISE
verb

 
to form a picture of someone or something in your mind, in order to imagine or remember him, her, or it

VISUALLY
adverb

 
relating to seeing or appearance

WORLDWIDE
adjective, adverb

 
existing or happening in all parts of the world

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